Barry Frost about / archives / follow / contact Bookmarked http://www.ft.com/cms/s/2/9cebd444-cd9c-11de-8162-00144feabdc0.html Given the choice, how much choice would you like? “Offering lots of extra choices seems to make no important difference either way”. Published 1 December 2009 at 16:45 UTC In bookmarks Also Categories #choice #happiness #marketing #psychology #behaviour #economics #via-pinboard